What are different ways of using Suppression data?

Document type: Tech doc  
Associated product(s): Product name: Data Version: 4.0 + (more products)
Product name: Batch Version: 4.0 +

Views: 185  |  Created: 2 years agoLast updated: 2 years ago

There are four ways of using Suppression data:

  • Permanent Flagging — payment for returning configured Suppression DataPlus elements in output address records which were matched against Suppression data. For example, this is used when returning a flag to a customer database as a permanent record of a suppression match.
  • One-off Suppression — payment for suppressing records. For example, this is used when you want to remove an address record during an export (e.g. when creating a mailing list, minus those people you don't want to mail).
  • NCOA Tracking Mode — payment for exporting forwarding addresses which were matched against NCOA data. Forwarding addresses can only be returned if tracking mode is enabled.
  • Dual mode – Does not differentiate between Permanent Flagging and One-off Suppression.

Payment for Suppression data is made via a meter.

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